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Google Analytics

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TRAINERS FOR COURSE


Details

Google Analytics is a powerful web based tool to analyse the traffic to your website. It integrates with Google Adwords and can help you determine the efficacy of your advertising campaigns and search engine optimization.

A short course in which you will set up Google analytics for your own chosen site and learn how to draw the relevant reports.

Delivery Methods

Delivery Method Duration Price (excl. VAT)
Fulltime 1 Days R 2,549.00
Webinar 1 Days R 1,849.00

Discounts Available

Save up to 10% by booking and paying 10 business days before the course.

Brochure:

Download Brochure


Information may change without notice.

Audience

Webmasters, marketing professionals, web designers.

Pre-Requisites

Computer Literacy, a knowledge of web sites and URLs.

Course Outline / Curriculum

  • Setting Up Google Analytics
    • Account creation
    • Linking webmaster tools
    • Getting the tracking code
  • Inserting tracking code
    • Static Websites
    • CMS websites, Wordpress etc.
    • Positioning of code
    • Code variables
    • Testing your code
    • Verifying your account
  • Google Analytics Interface
    • Knowing your sidebar
    • Most popular sections
    • Mobile
  • Analysing
    • Bounce rates
    • Time on site
    • Organic vs Paid visits
    • Visitor tracking
    • Referrals, Direct, Organic
    • Page Tracking
  • Filters
    • Creating Filters
    • Activating Filters
    • Tracking Filters
  • Advanced Segments
    • Implementing Advanced Segments
    • Tracking Advanced Segments
  • Reporting
    • Creating Reports
    • Emailing Reports
    • Realtime Reporting
  • Users and Access Control
    • Inviting Users
    • Admin and read-only

Schedule Dates and Booking

To apply for a booking, click on the relevant "Book Now" button below.
Note: places are only fully secured once payment has been made.

Start Date Branch Status  
Thu 25 Mar 2021 Woodmead Provisional
Thu 24 Jun 2021 Woodmead Provisional
Thu 16 Sep 2021 Woodmead Provisional
Thu 9 Dec 2021 Woodmead Provisional