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Leading Edge Training

Google Analytics Course Details


A short course in which you will set up Google analytics for your own chosen site and learn how to draw the relevant reports.

Audience:

Webmasters, marketing professionals, web designers.

Pre-Requisites:

Computer Literacy, a knowledge of web sites and URLs.

Duration:

1 Days

Price:

$275.70 If you are currently resident in South Africa you will need to pay VAT at 14%.   *Discount available

PC Hire:

$25   *Bring a PC

Note: information may change without notice.

Download Brochure:

Download Brochure

About Google Analytics

Google Analytics is a powerful web based tool to analyse the traffic to your website. It integrates with Google Adwords and can help you determine the efficacy of your advertising campaigns and search engine optimization.

Course Outline


  • Setting Up Google Analytics
    • Account creation
    • Linking webmaster tools
    • Getting the tracking code
  • Inserting tracking code
    • Static Websites
    • CMS websites, Wordpress etc.
    • Positioning of code
    • Code variables
    • Testing your code
    • Verifying your account
  • Google Analytics Interface
    • Knowing your sidebar
    • Most popular sections
    • Mobile
  • Analysing
    • Bounce rates
    • Time on site
    • Organic vs Paid visits
    • Visitor tracking
    • Referrals, Direct, Organic
    • Page Tracking
  • Filters
    • Creating Filters
    • Activating Filters
    • Tracking Filters
  • Advanced Segments
    • Implementing Advanced Segments
    • Tracking Advanced Segments
  • Reporting
    • Creating Reports
    • Emailing Reports
    • Realtime Reporting
  • Users and Access Control
    • Inviting Users
    • Admin and read-only

Delivery Method

Instructor Led classroom based training. Scheduled classes are normally held in Woodmead - near to Sandton in Johannesburg, Gauteng, South Africa. Stationary and textbook included. Refreshments, including 2 tea breaks and a cooked meal for lunch are provided for full time courses. Light finger meals are supplied for part time courses.

Scheduled Dates


To apply for a booking, click on the relevant "Book Here" link below.
Note: places are only fully secured once payment has been made.

Start DateDuration 
Thu 25 May 20171 daysBook Here
Thu 13 Jul 20171 daysBook Here
Thu 14 Sep 20171 daysBook Here
Thu 16 Nov 20171 daysBook Here

Gautrain

For clients who want to enjoy the convenience of public transport, consider the Gautrain. Our training premises in Woodmead is located near the Morning Glenn Mall Bus Stop. If organised by prior arrangement we will collect delegates from the afore mentioned bus stop at no extra charge. Direction to the bus stop are as follows:

Take the Gautrain to the Sandton station.
Take the S2 Bus to Morning Glenn Mall.
We will collect you at 8:30 directly from the bus stop.

Accommodation

Please submit a query on the course page and we will be able to advise you on hotels and guest houses close to the training facility.